welcome to hero
Own the moment. Earn it every day

House of HERO is built on the belief that what you wear should work as hard as you do. Every detail serves a purpose — engineered for the grind, refined for the moments in between. It’s not just apparel, it’s a reflection of the standard you set.

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NEW arrivals

HERO SPORTZ RELAXED SHORT SLEEVE TEE HERO SPORTZ RELAXED SHORT SLEEVE TEE
House of Hero / 01
HERO SPORTZ
RELAXED SHORT SLEEVE TEE
$45.00
$45.00
THE MEEK Relaxed Short Sleeve Tee THE MEEK Relaxed Short Sleeve Tee
House of Hero / 01
THE MEEK
Relaxed Short Sleeve Tee
$45.00
$45.00
CREATIVE VISIONARY Relaxed Short Sleeve Tee CREATIVE VISIONARY Relaxed Short Sleeve Tee
House of Hero / 01
CREATIVE VISIONARY
Relaxed Short Sleeve Tee
$45.00
$45.00
XAVIER RESTREPO Relaxed Short Sleeve Tee XAVIER RESTREPO Relaxed Short Sleeve Tee
House of Hero / 01
THE ATHLETE
Relaxed Short Sleeve Tee
$45.00
$45.00
Chris Brazzell Relaxed Short Sleeve Tee Chris Brazzell Relaxed Short Sleeve Tee
House of Hero / 01
Chris Brazzell
Relaxed Short Sleeve Tee
$45.00
$45.00
The Chase Relaxed Sleeveless Tee The Chase Relaxed Sleeveless Tee
House of Hero / 01
The Chase
Relaxed Sleeveless Tee
$40.00
$40.00
The Meek Relaxed Sleeveless Tee The Meek Relaxed Sleeveless Tee
House of Hero / 01
The Meek Relaxed Sleeveless Tee
$40.00
$40.00
Hero Sportz Relaxed Sleeveless Tee Hero Sportz Relaxed Sleeveless Tee
House of Hero / 01
Hero Sportz Relaxed Sleeveless Tee
$40.00
$40.00
Xavier Restrepo Relaxed Sleeveless Tee Xavier Restrepo Relaxed Sleeveless Tee
House of Hero / 01
Xavier Restrepo
Relaxed Sleeveless Tee
$40.00
$40.00
Chris Brazzell Relaxed Sleeveless Tee Chris Brazzell Relaxed Sleeveless Tee
House of Hero / 01
Chris Brazzell
Relaxed Short Sleeve Tee
$40.00
$40.00
Classic Hoodie Classic Hoodie
House of Hero / 01
Classic Hoodie
$74.99
$74.99
Classic Hoodie Classic Hoodie
House of Hero / 01
Classic Hoodie
$74.99
$74.99
Classic Hoodie Classic Hoodie
House of Hero / 01
Classic Hoodie
$74.99
$74.99
Light Combat Sleeveless Hoodies Light Combat Sleeveless Hoodies
Hero Football
Light Combat Sleeveless Hoodies

$34.99
$34.99
+ 7
Hero Football Sleeveless hoodie Hero Football Sleeveless hoodie
Hero Football
Hero Football Sleeveless hoodie
$40.00
$40.00

Shop by Category

bottoms
bottoms

3 products

tops
tops

23 products

head accessories
head accessories

6 products

bags
bags

2 products

house of hero // 01

chris brazzell collab
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game ready

football accessories
Shop now

Classic Hoodie Classic Hoodie
House of Hero / 01
Classic Hoodie
$74.99
$74.99
Classic Joggers Classic Joggers
House of Hero / 01
Classic Joggers
$45.00
$45.00
Classic Hoodie Classic Hoodie
House of Hero / 01
Classic Hoodie
$74.99
$74.99
Classic Joggers Classic Joggers
House of Hero / 01
Classic Joggers
$45.00
$45.00

we are hero

Founders video

We are shaped in the moments no one sees — the weight of discipline,
the sting of failure, the quiet decision to keep going. HERO was built
for those moments. For those who refuse to break.
For those who turn the grind into glory.

watch now

best deals

last season sale
Discover now
Hero background

HERO 7v7

2026 SCHEDULE & SIGN UPS
CREATE CUSTOM TEAM GEAR FOR THIS SEASON

ENTER NOW

New in

brand staples

The gear that set the standard for performance and style — and continues to define what HERO stands for. Engineered to keep up with your grind and timeless enough to carry the culture forward.

Shop now
Light Combat Sleeveless Hoodies Light Combat Sleeveless Hoodies
Hero Football
Light Combat Sleeveless Hoodies

$34.99
$34.99
+ 7
Wristbands Wristbands
Hero
Wristbands
$2.50
$2.50
Hero Football Sleeveless hoodie Hero Football Sleeveless hoodie
Hero Football
Hero Football Sleeveless hoodie
$40.00
$40.00
Culture 2.0 Backpack Culture 2.0 Backpack
Hero
Culture 2.0 Backpack
$74.99
$74.99
Socks Socks
Hero
Socks

$11.99
$11.99
Lanyards Lanyards
Hero
Lanyards

$9.99
$9.99
+ 1

loyalty club benefits

First to know

Enjoy member-only access to exclusive products, experiences, offers and more.

Building Community

Exclusive discounts and entry fees to Hero events.

Free shipping

Loyalty club members receive free shipping for orders $100.

Personalized Letter

Members receive a hand-written letter from our owner.